💄 Beauty Parlours franchise · New Brand programme
A Rouge counter opens for under ₹12L and pays back inside a year. Facials, threading, nails and party makeup on a fixed menu — the format was designed for a mall kiosk and a first-time owner.
These are the brand's published figures. The franchise fee is what you pay them; the rest is what you spend on the shop. Working capital for the first three months sits on top of both and is yours to fund — budget another 10–15% if this is your first outlet.
🛎️ Kiosk · Mall or metro counter, 2–3 chairs
₹8L – ₹12L
Your day: Hire the team, hold the standards, own the P&L. Highest margin, highest demand on your time.
⚡ Express · Quick-service neighbourhood outlet
₹16L – ₹24L
Your day: Hire the team, hold the standards, own the P&L. Highest margin, highest demand on your time.
✨ Standard · The full-service high-street format
₹30L – ₹42L
Your day: Hire the team, hold the standards, own the P&L. Highest margin, highest demand on your time.
A payback figure is a claim, not a promise. Below is what each one implies about the money that has to come back to you every month — check that number against the outlets already trading before you sign.
| Format | You put in | Brand says payback | Implied monthly surplus |
|---|---|---|---|
| Rouge Counter | ₹8L | 12 months | ₹67K / month |
| Rouge Beauty Bar | ₹16L | 18 months | ₹89K / month |
| Rouge Studio | ₹30L | 26 months | ₹1.2L / month |
Surplus means cash left after rent, salaries, consumables and royalty — not turnover. Ask to see one real outlet's P&L before you accept the figure.
7 open, 0 reserved for someone already in conversation, 1 gone. Reserved is not sold — it just means you would be second in the queue.
Yours to ask for
Someone is ahead of you
None.
Already licensed
1 of these 3 are partner-run — people who did exactly what you are considering. The brand has been trading 7 years.
🤝 partner-run · 🏢 company-owned · 🏆 flagship. Every one of these is a live listing you can read reviews on before you commit — which is more than a brochure will give you.
The smallest format starts at ₹8L, and the largest at ₹30L. That covers the franchise fee plus site, fit-out and equipment. Working capital for the first few months is on top and is yours to arrange.
The brand publishes 12 months as the fastest payback, on its Rouge Counter format. Treat that as their best case: ask to see the actual P&L of an outlet that has been open at least a year before you accept it.
Royalty runs at 5% to 7% of revenue depending on format. That is charged on turnover, not profit, so it is due in a bad month too.
7 territories are mapped as open right now, and 1 is already licensed. The territory list on this page is live — if yours is not on it, the brand has simply not mapped it yet, which is a question rather than a no.
1 of the 3 outlets are partner-run. Every one is a live listing on this site with its own reviews, so you can read what customers say before you ask the brand for an introduction.
FOFO: Hire the team, hold the standards, own the P&L. Highest margin, highest demand on your time.
Since 2019 — 7 years, out of New Delhi. It now runs 3 outlets.
This goes straight into their franchise pipeline, not a shared inbox. They see your budget, your city and the format you picked before they call, so the first conversation is about whether it works — not about repeating what you already typed.
Which format are you asking about?
Not sure? Leave it blank and say so in the notes — they will advise.